SEAMLESSLY INTEGRATE TRANSACTIONAL EMAILS WITH ELOQUA

Activate emails for abandon cart, account creation, order confirmation, tracking, and more.

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Explore the Transactional Email App for Oracle Eloqua

 


With the Transactional Email app for Eloqua, within minutes, send nearly any type of transactional or triggered email from your Eloqua platform. 

feature-1

Transactional Events 
Without Coding

Create unlimited transactional events to trigger Eloqua emails in real time. 

feature-2

Secure Authentication Via
Webhook or API

Send data from an external system (e.g., commerce platform, CRM, etc.) using either a secure webhook or an API endpoint using basic authentication.

feature-3

Auto Generated Data Structure

Automatically generate a schema from your JSON data structure, define personalization parameters, and map data to Eloqua Contact fields and/or one or more Custom Objects.

feature-1

Event Callback to Your Application

Enable event status callbacks, either by a webhook or API call, to send status and processed data back to your external system.

feature-2

Eloqua Email Hyperpersonalization

Dynamically personalize Eloqua emails using Eloqua Contact fields, transactional data, dynamic table generation using array data, nested tables…you name it.

feature-3

Testing & Reporting Tools

Test before you launch with the integrated testing mode and leverage built-in transactional logs and reporting tools to make sure everything is running smoothly.

Sample Use Cases

 

Here are just a few examples of how you can use the Transactional Email app for Oracle Eloqua

With the Transactional Email app for Eloqua, you can trigger pretty much any type of email, including simple and complex Order Confirmations, from Eloqua using a real-time API call or webhook. Even better, you can pass whatever data you need to personalize your confirmation emails be it basic order information or array data such as purchase items, SKUs, quantities, price, or whatever else you’d like to include.

It’s kinda shocking, but over 75% of people abandon their shopping carts online…even more look at products and don’t even add them to a cart.

 

With the Transactional Email app, you can create a cart (or browse) recovery strategy to send an Eloqua email completely personalized with the abandoned cart (or browse) items and a motivator to come back to make that purchase.

Wishlists are a great way to let visitors save products they like or want to share with others but saving and sharing is not the same things as purchasing.

 

With the Transactional Email app, you can send Wishlist reminders and purchase motivator emails using Eloqua, including a dynamic list of all the items in their list, across multiple lists, or items to send to a friend.

With the Transactional Email app, start sending real-time notifications, like shipment tracking updates, from an ecommerce system or ERP in minutes. Simply pass shipment information via REST API or webhook, select your Eloqua email and personalization fields, run a few tests, and you are live.

Eloqua has always been a powerhouse when it comes to sending batch emails or multi-touch nurture campaigns. With the Transactional Email app you can take that one step further by sending externally triggered notification emails for pretty much any use case including real-time account notifications, profile update alerts, and even password/login notifications.

Take advantage of your commerce, AI, or data science cross-sell or up-sell product recommendations based on user behavior or purchase activity.

With the Transactional Email app, you can pass product recommendations to personalize Eloqua emails and get those up-sell dollars your deserve.

Want to get a little more specific? With the roll-up and grouping tools, you can sub-group records together like product types, renewal month, departments, you name it.

Recommended Content

 

Learn how to unleash the power of Oracle Eloqua the Relationship One Transactional Email app and connect with your audiences like never before. Here is some additional content to inspire your success.

3 Tips and Tricks for Transactional Email Formatting
How Cornerstone Building Brands Uses the Relationship One's Transactional Email App for Eloqua
3 Steps to Effectively Trigger Enriching Emails with Data Warehouse Data
Transactional Email for Eloqua - User Documentation
Generate Automated Real-Time Transactional Emails from Eloqua
Transactional Email for Oracle Eloqua

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